A notable shift in Pakistan’s advertising industry sees Wasim Khan move from Time & Space Media to Media Network, where he will assume the role of Head of Media effective 1 December 2021.
Wasim Khan’s journey at Time & Space Media began as a Media Executive, steadily rising through the ranks to become Director of Media Planning & Buying. Over the years, he managed key FMCG and telecom portfolios, led multi-million-rupee campaigns, and played an instrumental role in shaping the agency’s strategic media direction.
His tenure was distinguished by:
• Innovative, data-driven media planning that boosted ROI and campaign effectiveness.
• Prime-time media negotiations that secured major budget efficiencies for clients.
• Mentorship and talent development, grooming dozens of media professionals who now work across leading agencies in Pakistan.
As Wasim steps into his new position at Media Network as Head of Media, he brings extensive leadership experience and strategic vision. He will now oversee major accounts, including Sufi Group and Master Paints, with expectations that his appointment will further elevate the agency’s capabilities and strengthen its position in the market.
This transition marks a meaningful milestone for both Wasim Khan and Media Network, signaling growth, renewed strategy, and a stronger future ahead.
MediaBites congratulates Wasim Khan on this new chapter and wishes him continued success and good luck in his journey ahead.
