The Top 5 Corporate Sponsors for PSL in 2025 are creating a major impact both on and off the field. With the Pakistan Super League (PSL) continuing to grow in popularity, big brands are eager to associate themselves with this cricketing extravaganza. In this article, we’ll look at the top five companies dominating the sponsorship scene, analyze their influence, and understand how they’re shaping the future of the PSL.
Why Corporate Sponsorships Matter in PSL
Corporate sponsors play a huge role in any sports league, and the PSL is no different. These partnerships bring in essential funding, add to the entertainment value, and strengthen team branding. From title sponsors to individual team backers, every sponsor contributes to making PSL one of the most thrilling cricket leagues in the world.
PSL Sponsor List: What Changed in 2025?
The PSL sponsors list 2025 features a mix of returning giants and some new faces. These brands are investing big money to associate with PSL, knowing the massive viewership and fan engagement the league enjoys. The psl sponsor list has evolved in 2025, reflecting changes in marketing trends and consumer behavior.
Sponsor Name | Category | Role in PSL 2025 |
---|---|---|
HBL | Banking | Title Sponsor of PSL |
KFC | Fast Food | Official Partner & Team Sponsor |
Pepsi | Beverages | Official Beverage Partner |
Jazz | Telecom | Digital Content & Connectivity Partner |
Head & Shoulders | Personal Care | Official Grooming Partner |
1. HBL – The Title Giant
HBL remains the title sponsor of PSL for the eighth consecutive year. Their long-term commitment showcases their belief in the league’s value. Being the face of PSL’s branding, HBL’s name is tied closely with all events, promotions, and merchandise. This relationship continues to grow stronger each year.
- Featured in all matches, ads, and press conferences
- Exclusive rights for branding and financial services
- Key player in promotional campaigns
2. KFC – Adding Flavor to Cricket
Is KFC sponsoring PSL 2025? The answer is a big yes. The famous fast-food chain has returned as an official partner, continuing its tradition of fun campaigns and match-time meals.
- Active promotions and discounts during matches
- Sponsor of fan zones and entertainment areas
- Strong digital media presence during the league
PSL sponsor KFC has also been linked to various teams in the past, and in 2025, they’ve taken their partnership to the next level.
3. Pepsi – The Official Beverage Partner
Pepsi has always had a strong connection with cricket, and their involvement in the psl sponsors list 2025 is no surprise. Their energetic advertisements, catchy jingles, and branding inside stadiums make them impossible to miss.
- Official drink of the PSL
- Featured in player endorsements
- Main sponsor of several TV segments and shows
4. Jazz – Keeping Fans Connected
Jazz, one of Pakistan’s largest telecom brands, is again playing a key role in psl all sponsors 2025. Their focus is on keeping fans engaged through data packages, exclusive content, and social media interactivity.
- Sponsor of PSL’s digital content
- Special PSL data bundles
- Collaborations with players and teams for promotions
5. Head & Shoulders – Fresh Style, On and Off the Field
Haircare meets cricket in this interesting partnership. Head & Shoulders, the shampoo brand, continues to sponsor PSL for the third straight year.
- Sponsors player grooming segments
- Involved in “Man of the Match” styling awards
- Strong visibility in women viewership and family audiences
Sponsorship Prices: Big Money in 2025
One question fans often ask is: what’s the psl sponsorship price in 2025? Though exact figures are usually confidential, estimates suggest that top-level sponsorships can cost between $3 million to $8 million depending on the scope and visibility.
- Title sponsorship (like HBL): $6M – $8M
- Official partner sponsorships: $3M – $5M
- Team-specific deals: $500K – $2M
These numbers show how much value brands see in associating with the PSL.
Peshawar Zalmi Sponsors 2025
The Peshawar Zalmi sponsors 2025 list includes several recurring names and some exciting new ones:
- Haier (appliances)
- McDonald’s (fast food)
- Khyber Pakhtunkhwa Tourism (regional promotion)
- Turkish Airlines (travel partner)
Peshawar Zalmi continues to build its image as a global brand with local roots.
Is PSL Sponsored by KFC?
Many fans are asking: is PSL sponsored by KFC in 2025? Yes, KFC is not only a league sponsor but also appears on team kits and in fan engagement zones. Their connection with cricket lovers, especially younger fans, makes them one of the most visible sponsors this year.
Benefits of Sponsoring PSL
Being on the psl sponsor list comes with several benefits:
- Brand visibility across Pakistan and overseas
- Association with national and international stars
- Access to millions of viewers across TV and digital platforms
- Improved public perception through sportsmanship and entertainment
Sponsors also enjoy creative opportunities to engage fans through:
- Contests and giveaways
- Limited-time promotions
- Co-branded merchandise
Future Trends in PSL Sponsorship
Looking forward, the PSL sponsorship market is expected to grow. More digital platforms, NFTs, and merchandise collaborations are on the horizon.
- Increased focus on digital-first sponsorships
- VR and AR fan experiences
- More international brands joining the league
Final Thoughts: Top 5 Corporate Sponsors for PSL in 2025
The Top 5 Corporate Sponsors for PSL in 2025 are setting high standards. From banking and beverages to fast food and telecom, these brands are creating unforgettable moments for fans. As the league grows, we can expect even bigger partnerships in the years to come.
Whether it’s the psl sponsorship price, the psl sponsors list 2025, or just the excitement of seeing your favorite team’s jersey, sponsors are at the heart of PSL’s success.
Got a favorite sponsor moment from PSL 2025? Share it with us!
Top brands like those sponsoring PSL in 2025 trust expert media buying agencies like MediaBites to maximize their visibility and ROI across Pakistan’s biggest events.