YouTube is now using advanced technology to tackle a growing concern: AI detects child impersonation on its platform. The move comes as social media giants face increasing pressure to protect children from harmful and adult-oriented content.
The new system, powered by machine learning, helps YouTube estimate a user’s real age—even if they’ve entered a false birthdate. It looks at factors like video history and how long the account has existed. If the system suspects a user is underage, YouTube will ask for age verification through a credit card, selfie, or government ID.
James Beser, YouTube’s Youth Director of Product Management, said the technology will help deliver safer, age-appropriate experiences. “We’ve used this approach in other markets, and it’s working well,” he added.
This update is part of a broader effort to improve child safety online.AI detects child impersonation is becoming a key tool as platforms like TikTok and Instagram also face criticism for exposing minors to adult content.
In Australia, new laws will ban children under 16 from using YouTube starting December 10. Officials say nearly 40% of kids there have seen harmful content. The legislation is one of the strictest globally and is being watched closely by other countries.
YouTube responded by saying it’s a video-sharing site, not social media. But the pressure to protect young users is growing fast.