JINN TV has appointed Mohsin Durrani as its new Chief Executive Officer (CEO), ushering in a new era of strategic growth and value-driven storytelling for the channel.
With a celebrated career spanning decades, Mohsin Durrani is a veteran media leader known for transforming both broadcast and digital platforms through innovation, brand building, and a commitment to socially responsible narratives. He has previously held key leadership roles at some of the country’s top media organizations and is widely recognized for fostering impactful content that resonates with diverse audiences.
In his new role, Mohsin Durrani will steer JINN TV’s editorial and digital vision, focusing on content that is inclusive, age-appropriate, and culturally relevant — aligned with the evolving expectations of modern media consumers.
READ MORE: Muhammad Iqbal Shamsi promoted to senior manager, investment at WPP Media
His appointment reflects JINN TV’s renewed focus on purpose-driven entertainment, as the channel aims to become a trusted platform for storytelling that inspires, educates, and entertains.
Media Bites congratulates Mohsin Durrani on this significant career milestone and wishes him great success in shaping JINN TV into a leading voice for meaningful media in Pakistan and beyond.