itel, a brand recognized for delivering value and smart lifestyle products, has introduced its latest smartphone in Pakistan – the itel City 100. Designed for young, tech-savvy users, this phone combines everyday functionality with modern features at a very accessible price point.
New Faces of itel: Samar Jafri & Romaisa Khan
To connect with Pakistan’s youth, itel has partnered with popular personalities Samar Jafri and Romaisa Khan as brand ambassadors. Their presence adds a fresh, relatable face to the City 100 campaign, reinforcing the brand’s focus on younger consumers.
Priced at PKR 26,999 with a Free MagSpeaker
The itel City 100 is available at an affordable price of PKR 26,999. As a launch offer, buyers will also receive a complimentary MagSpeaker, adding value for music lovers and multimedia users.
Design & Display
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Ultra-slim 7.65mm unibody design gives the phone a clean, modern look.
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A large 6.75-inch flat display offers immersive visuals.
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90Hz refresh rate and 700 nits peak brightness ensure smooth scrolling and visibility in bright conditions.
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83% wide color gamut adds richness to the visual experience.
Durability You Can Count On
City 100 is built for everyday reliability:
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IP64 rated for dust and water resistance
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Drop-tested from 1.5 meters and built to endure 25,000 micro-drops
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5200mAh battery with 18W fast charging
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Backed by a 4-year battery health guarantee
Smart Features with DEEPSEEK AI
The device includes itel’s new DEEPSEEK AI suite, making it easier to handle everyday tasks:
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AI-powered image stylization
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Text-to-wallpaper creation
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Real-time translation
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Image-to-text conversion
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Smart search and noise reduction for calls
Availability
The itel City 100 is now available nationwide in stores and online via itel’s official website. With a balanced focus on design, durability, and intelligent features, the City 100 offers excellent value for users looking for quality on a budget.
About itel
With over 15 years of presence in emerging markets, itel is known for making smart technology accessible. Its product range includes smartphones, accessories, appliances, and lifestyle gadgets. In 2024, itel was ranked the No.1 global smartphone brand under $75 and continues to lead the feature phone category.
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