Online scams are exploding across Pakistan, and Facebook is leading the charge. According to a recent briefing presented to the Senate Standing Committee on IT & Telecom on July 31, 2025, the Pakistan Telecommunication Authority (PTA) revealed that Facebook accounted for the highest number of blocked scam URLs in the first half of the year.
So, how bad is it?
PTA blocked 1,246 scam-related links on Facebook—just between January and June 2025! That’s a massive chunk of the 13,185 total scam URLs reported and processed across all platforms. Instagram came in a distant second with 932 blocked URLs, while YouTube and Twitter saw 74 and 8 scam links blocked, respectively.
Why Facebook Leads in Online Scams in Pakistan?
PTA labeled Facebook as the “most exploited platform” for digital fraud in Pakistan. Its massive user base and ease of creating public groups make it a haven for scammers. From fake investment schemes to bogus prize giveaways, cybercriminals are using Facebook to bait unsuspecting Pakistanis every day.
Out of 1,357 complaints against Facebook, PTA took action on 91% of them. While 47 complaints are still under review, 64 scam links were actually rejected by Facebook itself—raising questions about platform cooperation.
Instagram & YouTube Not in the Clear
Instagram, though not far behind, also raised alarm bells. PTA reported a staggering 99.37% blocking rate with 932 out of 1,155 complaints actioned.
YouTube, while lower on the radar with just 74 scam links blocked, still shows potential for video-based scams to quietly infiltrate the system.
Action Underway: PECA & NCCMA Involved
PTA clarified that all this action is being taken under Section 37 of the Prevention of Electronic Crimes Act (PECA). The authority is working in collaboration with the National Cyber Crime Monitoring Authority (NCCMA) to monitor and crack down on such fraud—especially those run through call centers.
Interestingly, the PTA also pointed out a rise in complaints involving fraudulent software houses and call centers, suggesting that the scam scene isn’t limited to social media platforms. Several scam hubs in the twin cities have already been raided in recent weeks.
What’s Next?
To make regulation smoother, the government has once again requested social media giants like Facebook and Instagram to establish official offices in Pakistan. This move, authorities say, will make content regulation and fraud reporting more streamlined and effective.
So next time you’re scrolling through a tempting Facebook ad or giveaway—think twice. You might just be the next target.
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