Bidding War for WBD is changing the global media landscape. Netflix, Paramount, Hollywood moguls, and GCC sovereign wealth funds are competing for one of the biggest deals in entertainment history.
Netflix seemed to win an $82.7 billion deal for WBD’s studio and streaming assets. The WBD board approved it, aiming to combine Netflix with iconic properties like HBO, DC Comics, and the WB film studio. This would strengthen Netflix in the ongoing streaming wars.
The twist came when Paramount Global joined with the GCC sovereign wealth funds from Saudi Arabia (PIF), Qatar (QIA), and Abu Dhabi (L’imad Holding). They added $24 billion in non-voting capital to launch a $108 billion all-cash takeover bid. This move challenges Netflix and could reshape Hollywood’s ownership landscape.
The structure of this bid is smart. The non-voting investment avoids long U.S. government national security reviews. This could make the Paramount/GCC deal faster and more certain than Netflix’s merger, which might face antitrust scrutiny.
Shareholders now face two choices. Scenario A: Accept Paramount/GCC’s higher cash offer, creating a media titan backed by Middle Eastern funds. Scenario B: Stick with Netflix, which may increase its offer, but could trigger a long antitrust battle.
Globally, this signals a new era where sovereign wealth funds play an active role in media financing. In MENA, it marks the region as a key player in entertainment. Expect more local productions, international co-productions, and greater creative influence from the region.
The Bidding War for WBD is far from over. The next weeks will decide the winner and set the tone for the future of streaming, content ownership, and global media power.

