Asad ur Rehman appointed as CEO-Designate of Hum Network

Asad ur Rehman has joined Hum Network as CEO-designate, marking a transformative leadership phase for one of South Asia’s foremost media organizations. Known for its innovative impact on entertainment, news, and lifestyle content, Hum Network is Pakistan’s only publicly listed media conglomerate and a major cultural influence across South Asia.

Expressing his excitement, Asad ur Rehman noted his admiration for Hum’s legacy and shared his honor at the opportunity to work with industry icons like Sultana Siddiqui, Duraid Qureshi, and Momina Duraid. “It is a privilege to collaborate with legends who have built and shaped Pakistan’s media landscape,” he stated.

As he steps into this role, Asad ur Rehman will focus on expanding Hum Network’s digital reach, introducing diverse new content, and fostering innovation that solidifies the network’s place in Pakistan’s media landscape. With Hum’s talented leadership team, he aims to drive growth that resonates with South Asian audiences globally.

The journey to this new chapter was symbolized by a significant moment captured at the Wembley Stadium Press Room—a setting that reflects the ambitious partnership between Asad ur Rehman and Duraid Qureshi as they chart Hum Network’s future.

This leadership transition marks an exciting period for Hum Network, promising advancements in content and storytelling for audiences around the world.

Media Bites wishes Asad ur Rehman good luck in all of his future endeavors.