A recent ad by the Pakistan Cricket Board (PCB) has taken the internet by storm. The ad, which features a treasure hunt, has left many viewers scratching their heads.
A Conversation at the PCB Headquarters
The idea for the ad was born in a conversation at the PCB headquarters. The conversation covered everything from the brief to the creative strategy and execution. However, it seems that the execution fell short of expectations.
A Lackluster Production
The production quality of the ad has been widely panned. Many have criticized the ad for its poor color grading and lack of effort. As one viewer commented, “Sasti production se bach sakte they” (They could have avoided cheap production).
A Questionable Concept
The concept of the ad has also been questioned. Many have wondered what the treasure hunt has to do with cricket. As one viewer commented, “WTF kind of concept was this? Seems like next level stupidity.”
A Waste of Taxpayers’ Money
The ad has also been criticized for being a waste of taxpayers’ money. As one viewer commented, “Tax payers money well spent….Is say behtar tou woh Mariyam ka cricket wala ad tha”.
A Comparison to Himesh Reshammiya
Some viewers have even compared the ad to the music videos of Himesh Reshammiya. As one viewer commented, “I think this is inspired by Himesh Reshammiya.”
A Call to Action
The PCB needs to take a hard look at its advertising strategy. The board needs to ensure that its ads are well-produced and relevant to cricket. As one viewer commented, “We have to keep this ad classy!”.
Comments:
– “Abdul Raheem Khan Sir aap ka vision aur aap ka shot tabahi hai sir!” (Abdul Raheem Khan, your vision and your shot are disastrous, sir!)
– “They didn’t even try to color grade it atleast put a little effort man” (Muhammad Fahad Khan)
– “Sasti production se bach sakte they” (They could have avoided cheap production) (Aishah Bhatti)
– “WTF kind of concept was this? Seems like next level stupidity” (Taha Tariq)
