Model who offered nudes to raise funds for Aussie bushfire relief banned on Instagram


An Instagram model who helped raised hundreds of thousands of dollars for Australian bushfire fundraisers – by offering nude photos of herself to donors – has landed in hot soup with the social media platform.

Kaylen Ward, who goes by the Twitter handle The Naked Philanthropist, initially tweeted that she would send a nude photo via direct message on Twitter to anyone who sent her proof that they donated at least US$10 (RM41).

The donations had to be sent to the Australian charities she listed, and not to her, meaning she was not directly handling the money.

However, Ward later tweeted a screenshot of a notice from Instagram – where she had also promoted the same offer – that stated her account had been disabled for sharing sexually suggestive content which violated community guidelines.

BuzzFeed News reported that a Facebook spokesperson confirmed that the account was disabled for violating the social network’s policies. Facebook is Instagram’s parent company.

“Offering nude images is not allowed on Instagram,” the person said.

Ward claimed to have helped raise over US$500,000 (RM2.05mil) since starting the campaign three days ago.

The Los Angeles-based model told BuzzFeed News that the wildfire issue hit close to home, as her family was temporarily displaced by the Carr Fire in California in August 2018.

“I got to see first-hand how many people were affected,” she said.



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