MEDIA AMBASSADOR: Haroon Qureshi reaching further heights at Mindshare Singapore, Team Unilever Global


Our top media professionals not only doing great in Pakistan but also making their impact in overseas highly competitive markets. One of the bright star is Haroon Qureshi, who was recently promoted to Partner Content, Innovation & Partnerships for Team Unilever Global and is based in Singapore. Previously he was working as Director Content, Innovation & Partnerships for Team Unilever across Asia, Africa & Russia.

A Lahore School of Economics graduate, Haroon started his career as the Assistant Activation Manager at Marketing Trendz where he developed BTL strategies and raked in new clients. After a year he moved to Maxus as the Senior Activation & Content Manager where he worked to build integrated marketing campaigns for leading multinational and local FMCG and Telecommunication companies of Pakistan. Worked and developed strategies for multi-national brands across local & regional roles, including: Unilever, Nestle, Pepsi, GSK, Shell, Telenor etc.

Mr. Qureshi worked at Maxus for 6 and a half years, after which he took the position of Head of Brand Strategy at GroupM ESP. He occupied the post for a year before he was promoted to General Manager GroupM ESP in 2015.

Later in the year Haroon moved to Mindshare as the Director Content, Innovation & Partnerships across the Asia, Africa & Russia region. His work was based in Singapore and handled clients and partners while integrating innovative partnerships and successful implantation of creative consumer engagement strategies across markets.

His hard work showcased by his multiple award-winning initiatives is a primary reason of his success and promotions, allowing him to work at an international level representing huge multinational companies. Now, as Partner Content, Innovation & Partnerships for Team Unilever Global at Mindshare, Mr. Haroon will implement best in class digital content, partnership and innovative solutions for Unilever across the globe.

Mediabites team wishes Haroon Qureshi the best of luck for his impressive new promotion.


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