On 12th of September Apple Inc. introduced their latest products, including the most expensive smartphone in the company’s history—iPhone XS Max.
The Analysis Department of Picodi decided to check how many days the Pakistanis and citizens from other countries have to work to afford the novelty from Apple. The results of our research are based on iPhone XS 64Gb prices in various countries and official statistic data about average wages in each of them.
You could suppose that the best average wage/price ratio would be in the US—the most important market of Apple. However, it turns out that the ones who would be able to afford Apple’s newest product are people in the developed countries and the UAE. For example, an average Swiss would have to work 5.1 days, the citizens of Luxembourg—less than 7 days, and Norwegians—7 and a half day. Among the countries where you have to work the least amount of days are also the United Arab Emirates—money earned for 7.6 days are enough to buy the newest iPhone. In the US, on the other hand, one would have to work 8.4 days.
The expected price of iPhone XS 64 GB in Pakistan is 130000 rupees. Under the assumption that average net wage in Pakistan amounts to 30824 rupees per month, it would take 88.6 days for an average Pakistani to earn enough to buy the new iPhone. Of course assuming that the other living costs would be zero.
It puts the Pakistanis in the second place—they were surpassed only by the Filipinos. They would have to work the longest time to afford the iPhone XS—over 156 days.
This analysis was based on the official prices of iPhone XS 64 GB in 42 countries and publicly available data about average wages in those countries for the year 2017 or the last period accessible.
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