Blockchains and cryptocurrencies seem to be the new trend amongst brands. So, when McDonald’s announced they were releasing a new currency, many people’s hearts jumped a little. It turns out, the MacCoin isn’t just McDonald’s with the latest brand craze, instead it’s a real (physical) coin that’s been made to celebrate the Big Mac’s 50th anniversary.
Fortunately, the concept behind the MacCoin is simple: For a limited-time only, purchase a Big Mac Meal andyou’ll receive a MacCoin. The MacCoin can be redeemed for a free Big Mac, shared, or collected.
5 decades of Big Mac’s iconic flavor and still counting. So universal, you could almost… trade it. And now, you can.Watch the video to know how you can bring your dream to life.#BigMac50
Posted by McDonald's on Tuesday, July 31, 2018
Over 6.2 million coins have been created to mark this event. The gold-coloured collectibleshas been distributed at participating restaurants in more than 50 countries and has design elements that highlight each decade of the Big Mac’s existence, starting with the 70s.
It is estimated that 1.3 billion Big Macs are sold each year (around 1,700 per minute), making it the restaurants most popular burger.
To make sure you get your MacCoin, go to your nearest McDonald’s now. Remember, the coins are only available for a limited-time and will be sure to sell-out fast. Hurry to make sure you don’t miss out!!