Lays Pakistan has amazing marketing and branding team. The brand keeps on coming up with interesting ideas to stay connected with its target market. Not long ago Lays came out with campaigns like “Plant A Pack” and “New Chip in Town”.
Both the campaigns were hugely successful over digital media platforms. Recently Lays Pakistan has come up with another exciting campaign i.e. “Pass A Smile”. Pass A Smile can help participants win 100,000/- PKR. All one needs to do is share their selfies with Lay’s new “smiling” packets on public posts on Twitter, Facebook and Instagram, with the hashtag “#PassASmile”. Plus, participants can upload their selfies on Lays Pakistan’s website i.e. www.layspassasmile.pk.
To know more about the terms and conditions of “Selfie of the day promotion”, please go through the following link;
Lays will be announcing winners every day for 50 days, that’s why the campaign is also titled “Lays 50 Days Of Summer Smiles”. All you need to do is buy a packet of Lays and scratch the code given at the back of the pack.
Send that code to “9005” (via SMS). Voila, get a chance to win 100,000/- PKR every day. Not only that, there’s a mega prize as well – get a chance to win Audi A3. Now that’s brilliantly amazing.
What are you waiting for? Go participate.
Media Bites Editorial – Shafiq Ul Hasan Siddiqui
Pakistan First Media And Brand Website.
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